You are not as
effective as
you could be.
(Including with your AI.)
Not because you aren’t smart. Because your system is lying to you.

The Auction Block is a business fable about fixing it, inspired by real events. ★★★★★
Read Chapter 1 freeKindle $9.99 · Paperback $17.99 · Audio $14.99
Demo Magician or Quiet Engine? Look in the Mirror to see which you are this season. 5 minutes, free →Free · 5 minutes · No account required
Where is your leadership energy going this season?
This isn’t a maturity model or a personality type. There’s no score to chase. It’s a mirror for the season you’re in — 20 questions that show your pattern across Adaptive and Technical leadership.
Every analytics leader has a shape, and it shifts with the season. The Catwalk Leader who sees the whole operation but might be watching more than connecting. The Demo Magician who opens every door but can’t answer “who uses this on a Tuesday?” The Lantern who helps others see AND checks whether they actually saw. Which are you in right now?
Sample Result
“The Rosetta Leader”
Sound familiar?
Does this sound like your team?
If more than two sound like you, you’re not alone. Every one of these is a free card, and a chapter in the book.
A Business Fable · 15 Chapters
Every chapter title will make you wince
Because you’ve lived them. Sarah Chen just had the courage to fix them.
Amazon Reviews
They saw their battle scars in these pages
“I'm sad because I feel like I've been living in many of the analytics pain points for so long — but I remain really hopeful that we can pull it off. This reading has helped me re-center, right on time.”
Dean Furness
30 years in data & analytics teams
Kindle
“The stories feel real because they are real. If you've been in the game long enough, you'll see your own battle scars reflected in these pages — and you might even catch yourself wishing you had a 'Sarah' in your corner.”
Jackie Rondo
Paperback · Verified Purchase
“Refreshingly effective at naming the traps that derail even the most data-savvy teams. The narrative format makes it a surprisingly fast and easy read — without sacrificing any of the substance.”
Nate
Master Black Belt & Chief of Staff
Kindle · Verified Purchase

The author
Brian Cariveau
25+ years leading data & analytics — small business to Fortune 5
I’ve spent my career watching analytics teams build the wrong things for the right reasons. The Auction Block is the book I wish someone had handed me on day one.
More about Brian →For Teams & Organizations
Running a data team?
Bring the book to your next offsite.
The best analytics leaders don’t just read — they build shared language across their teams. Use The Auction Block as the foundation for your next team conversation about how you work.
Learn More →Virtual Book Club
Guided 4-week reading program with discussion questions for each chapter arc
Author Hour
Book Brian for a 60-minute session with your team — Q&A, principles workshop, real talk
Bulk Orders
Outfit your entire team with paperbacks — volume pricing for 10+ copies