The Corvette Meeting

Not doing the math on people's time. At a small consulting shop, every hour-long meeting with 4 people was "$145/hr × 4 = $580. I hope it was worth it." That comment stuck with you. But in big corporate at large enterprises? Weekly calls with 30, 40+ people achieving nothing. The only thing playing in your head: "With the cost of people on this call, we could buy a nice used Corvette. Except none of us get to drive it. We just burned it in a conference room." Same thing happens when teams spend six months evaluating something without actually testing a real market.